AFL Goulburn Murray Staff

AFL Goulburn Murray Staff

Meet the staff at AFL Goulburn Murray
Contact the office on 03 5823 5021


League Operations Manager
Phone: 03 5823 5021
Mobile: 0456 644 972



Jo Spencer is the first female to hold the role in the league’s 127-year history. Jo also looks after the operations for AFL Goulburn Murray Tribunal (covering 4 leagues).

Jo has a strong operational background as a leader and manager, across different industries including retail, sales, advertising and media, marketing, communications, event management and hospitality.
Jo is also a current Board member of the Shepparton Chamber of Commerce & Industry, having been on the board for almost 9 years (served in two terms). She is the current Chair of the Events Sub Committee and has previously acted as Chamber Secretary and Director of Events (under a previous Chamber Structure). She also represented the Chamber on the Tourism Greater Shepparton Board for over a year and is a member of the Careers Day Out Event Committee.
In her previous role, Jo was a member of the Future Committee, Social and Wellbeing Committee and the OH&S Committee.
With a daughter in primary school, Jo is also a member of the St Brendan’s School Advisory Council and looking to also become a member of the Parent’s & Friends Committee.
Her sporting associations in the past have included playing women’s soccer at Shepparton and a long time indoor soccer player.


Regional Director of Umpiring
Phone: 03 5823 5021
Mobile: 0427 349 912


Andrew is Goulburn Valley local completing his schooling at Notre Dame College. With a background in small business and Event Management, owning and managing a Music school as well as an Events and Production company.

Andrew has been involved with the GVUFA for over 15 years, holding many positions of responsibility including 4 years as President, committee member and tribunal coordinator.  Andrew has umpired multiple senior grand finals as a field umpire.

Andrew is currently Deputy Chair of the local charity, “The Kyabram Gift”

Andrew is passionate about all community sport, and increasing participation at all levels across the Goulburn Valley, whether it be as a player, official or supporter.


League Operations Manager
Phone: 03 5823 5021
Mobile: 0448 498 636


Julian completed a Bachelor of Sports Management (Sport and Active Communities) and a Bachelor of Business (Accounting) as a double degree in 2019. He is currently completing a Masters of Sport Business and is expected to finish during 2022.
Julian is local to the Shepparton area and played football as a junior at Notre Dame College and Shepparton Swans FNC. Julian moved to Melbourne for 5 years to complete his studies and work before attaining a position at AFL GM. Prior to his employment at AFL GM, Julian worked at Anytime Fitness as a Club Manager and at Melbourne Victory FC as Team Manager of the under 20’s and seniors academy team.
Julian has a passion for community participation in sport and enjoys seeing the continued growth of both football and netball in the region.


Junior League Operations Manager
Phone: 03 5823 5021
Mobile: 0434 867 340

Emma completed a Bachelor of Business (Sport Management) degree at Deakin University in 2021.

She completed her internship at Netball Victoria as Competitions Assistant, where Emma’s passion for community sport and pathways for young athletes grew.

Emma played Netball for Ariels VCNA in the VNL and football for St Kevin’s Football Club.

Originally from Melbourne working at Genazzano FCJ College as a sporting coach, Emma moved to the Shepparton Area in 2020 before attaining a position at AFL GM.

Emma is passionate about participation in sport in all aspects, and excited for the growth of the new Goulburn Murray Junior League.


Football Development Manager
Phone: 03 5823 5021
Mobile: 0438 340 109

Daniel has a strong background in community football across the Goulburn Murray and North East Border regions where he has coached at Auskick level through to a Senior Assistant Coaching roles over the last 15 years.

An AFL level two accredited coach, Daniel has also had a long association with the Murray Bushrangers as a development and assistant coach along with roles in strength & conditioning. In addition to coaching, Daniel has been an active member of his local community through his involvement as a committee member for six years at the Benalla All Blacks, including two years as Vice President of the club.


Consultant Accountant

Began working with the GVFL in 2009 as the accounts and financial manager.  In 2015 commenced working at AFL GM when the GVL joined the Administration Hub.

Her role includes managing all finances for AFL GM and overseeing the finances of all the leagues under AFL GM. Michelle has a Bachelor of Business & is a CPA.

Michelle has been involved in the Mooroopna Cricket Club on the committee & held the position of treasurer for two years.  She has also been involved with both her daughter’s netball teams volunteering & team managing.


Netball Victoria Senior Northern Region Coordinator
Phone: 03 5823 5021
Mobile: 0400 810 999

AFL Goulburn Murray Premier Partner

AFL GM Academy Partners